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How consumers discover brands in 2026
The search web is becoming a recommendation web: AI, Social Search, Dark Social, Retail Media and creators are reshaping brand discovery.
Which are the best GEO and AEO agencies in Bangkok?
Nine agencies scored on what they can prove, five audited on 25 criteria. Primal leads the market, KAIS leads on method. Full grid published.
Google Marketing Live 2026: getting cited by AI when you sell high-ticket
Google shipped a whole infrastructure for paid and a single sentence for organic. Two economies are forming inside the AI answer — and one of them isn't for sale.
First on Google, invisible in ChatGPT
The correlation between Google's Top 10 and answer-engine citations fell from 76% to 38%. Three out of four citations now come from sources outside the Top 10.
GEO and lawyers: the algorithm at the heart of legal advice
A director looking for a lawyer now asks ChatGPT before Google. GEO decides which firms the AI cites — and it rewards nothing like the same players as SEO.
Bredin Prat owns ChatGPT. Every other Paris firm is in the second division.
Thirty legal queries, three AI engines, 1,870 citations. Bredin Prat crushes business law while the international giants vanish from the ranking.
How law firms get cited by ChatGPT, Claude and Perplexity
82% of French firms are invisible on Perplexity; one firm owns the market at KVS 100. The Muda concept, the three KaiZen levers, and the niche strategy that beats a giant.
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